GNÓ’s Core Values: Faith in a higher power to provide wisdom as we are Transparent in our actions, embracing our Family – internal and external as it binds and grounds us; our Pricing shall be fair to earn a profit but not at the expense or hardship of others; GNÓ will be a Fun place to work and shall be designed to Endure for future generations, as we seek or design strategic Collaborative products, services and partnerships that benefit all sides.